We build profitable consumer brands.

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Building what's next in consumer goods and commerce with strategic capital and proven systems.
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Investment Focus

Consumer Brands

Building tomorrow's iconic brands in:
• Food & Beverage
• Health & Wellness
• Beauty & Personal Care
• Home & Lifestyle
• Pet Care
• Fashion
Investment Focus

Commerce Enablement

We power the future of commerce through technology. Focused on the Shopify ecosystem and AI-driven solutions, we back innovations across retail operations, marketing automation, content creation, and financial tools that help brands scale.
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Building category-defining consumer brands and the technology that powers them.

Our portfolio

Gardencup

1
Food & Beverage.
Direct-to-Consumer (DTC).
Meal Subscription.

Glow Therapy

2
Health & Wellness.
Direct-to-Consumer (DTC).

Original Hat Bar

3
Direct-to-Consumer (DTC).
Retail.

Sweet Addisons

4
Food & Beverage.
Direct-to-Consumer (DTC).

Cali Sober

5
Consumer Packaged Goods (CPG).
Food & Beverage.

Maplehouse

6
Direct-to-Consumer (DTC).
Fashion

Cactus

7
eCommerce Technology.
Marketing & Content Tools.

Lockwood Distilling

8
Food & Beverage.
Consumer Packaged Goods (CPG).
Direct-to-Consumer (DTC).

Sirge

9
Analytics & Data.
eCommerce Technology.
Marketing & Content Tools.

“In a world of agencies and advisors, FlightPlan Ventures is different. They don't just tell you how to grow - they build it with you. That's the partner every founder actually needs.“

Addison LaBonte
Founder, SweetAddisons.com